good design is the most important way to differentiate ourselves from our competitors
good signage marries design with considered structure to weather
good packaging is a celebration of look and feel with functionality.
good print work considers stock selection and purpose as a reflection of your brand.
good web design considers hierarchy and flow of content with functionality and brand.
Over the years Cressaid Logic has worked with some of Ballarat's most celebrated icons, as well as State, National and International companies.
JIBBA JELLY BEANS
Jibba Jellybeans is one of several brands operating under the Ferndale Confectionary umbrella. Ferndale initially approached the Cressaid Studio for branding and packaging services.
Over time, our relationship has developed to include point of sale, trade magazine advertisements and social media generation. As a result, Jibba Jelly Beans has established a formidable presence across national retail outlets and grocery chains, branching out into national marketing incentives with Coca-Cola Amatil.
Brase Yourself are the leaders in neck support and bracing solutions in the racing industry.
Cressaid Logic implememted a complete re-brand including logo, print collateral, packaging, website, uniform and promotional material.
HOLIDAY + CRUISE CENTER
Holiday + Cruise Center are a premium travel agency in Ballarat.
Cressaid Logic designs everything from newspaper advertising, stationery and in-store promotions to expo branding and works with some of the world's leading travel suppliers for Holiday + Cruise.
Holiday + Cruise Center has recently won the World Wide Cruise Centres' "Cruise Marketing Promotion of the Year" and the CLIA (Cruise Lines International Association) "Australia National Marketing Award"!
Cressaid Logic has serviced Parks Victoria’s signage needs for over 15 years. Our temporary and permanent signage solutions include interpretive signs detailing aboriginal history and white settlement, maps for orientation, wayfinding, safety and regulatory signage.
Working with Parks Victoria contacts across Western Victoria, Cressaid’s signage solutions have improved education and enhanced visitor experiences across cultural heritage sites, national and state parks, visitor centres, marine and coastal environments, conservation reserves, walking tracks and campsites.
Twisted Chef is a new company in Ballarat supplying Sauces, Stocks, Soups and Finishing Sauces - to make life easier for chefs.
Cressaid Logic was approached to design a logo, food labelling, stationery, uniforms, sales tools, and a car.
They help you make a meal of it!
TRIPLE EIGHT RACING - team vodaphone
Cressaid Logic developed a series of different themes for custom livery of cars and trucks for Triple 8’s Team Vodaphone.
Orange and chrome colours with a comet identity connected for brand recognition over a nine year period, with associated themes including characters bursting through sugar canes to represent the introduction of new CSR Ethanol 98 fuel, moustaches for Movember, lifeguard attire for Surfers Paradise and the integration of aboriginal artwork for Darwin.
BALLARAT HEALTH FOODS
New owners took over Ballarat Health Foods in 2016, and a whole new fresh look was required. Working closely with the client, and identifying their product categories, a new logo was created to represent what they sell.
Including shopfront and stationery designs, Ballarat Health Foods also produce a house-brand of peanut butter and honey.
THE BONE DOCTOR
A brand solution for an Orthopaedic Surgeon, whilst being mindful of technically correct elements. Here we have a microscopic view of the inside of a bone.
Cressaid Logic came up with a logo, stationery, website and a fit out of Andrew Byrne's suites.
EASONS CAR CENTRE
Cressaid Logic was approached to do a rebrand for Easons Car Centre. It began with a logo, which carried across to stationery, car wrap and 3D Signage.
As a flourishing regional creative community, we are inspired by a culture of craft and creativity. Through strategy, research and decades of experience, our creative responses shape awareness, build equity and change perceptions.
As the founding director of Cressaid Logic, Jossy has cultivated industry leading brand solutions for local, national and international clients. For the past 30 years, Jossy’s award winning creative solutions have inspired a generation of local talent.
Driven by a mix of tradition and innovation, Liz specialises in the development of environmentally considered print, digital and signage solutions for parks, recreation and historical societies. Working with government brands, Liz brings over 20 years experience to our studio.
With over ten years experience in food packaging and point of sale, Jen’s creative solutions are inspired by a love of design and illustration. Jen’s design acumen and brand insights inform Cressaid’s digital solutions.
Chris takes care of accounts, numbers and all things paperwork for the Cressaid Studio, balancing systems and processes while greeting clients and suppliers with a genuine smile and a coffee.
As Cressaid’s Divisional Signage Manager, Josh brings over nine years of skill, advice and experience to Cressaid’s vehicle wrapping and interpretive signage solutions.
As Cressaid’s Print Technician, Tom maintains our impeccable printing standards, guides material selection and provides construction orientated installation advice across Cressaid’s signage solutions.
Our second year apprentice, Jay has been mastering the techniques to be a signwriter. Ready to learn and absorb new skills, from the computer to the technical.
Led by a solid foundation of design, we conceptualise brand integrity, promotional, functional and interpretative messages in built form.
For the past 30 years, Cressaid Logic has built a reputation for creative intelligence and design innovation.
As one of regional Victoria’s principal creative agencies, we draw on the best local talent and in-house print facilities to develop cost effective, logical solutions for local, national and international clientele.